The Block

Agency ········· Freelance
Medium ········· Video, Photo
Launched ······· January 2021
Role ··········· Director, Editor


“The Block,” a food hall in Northern Virginia seeked to produce more video content in-house.


Created a set of 30-second videos detailing the process behind several of the items in the franchise, in all of its tantalizing glory.


First utilisation of their Instagram reels and prompted further curation of the series.